Having evolved over centuries, The Crown Estate leases and cares for its assets across England, Wales, and Northern Ireland, generating financial, environmental, and social value for the benefit of the nation; for example, supporting the nation’s road to net zero and nature recovery.
Over the past five years H:F have supported The Crown Estate on an extraordinary range of projects, from place books to social template guidelines to logos and animations. Our role has been to present information at both a B2C and B2B level, bringing complicated subjects and themes to life and taking them to new audiences.
Underpinning our work together is our task to express their purpose – to create lasting and shared prosperity for the nation – with each project and through every creative medium we use. Many of the more complex subjects have been supported by a broad library of icons and illustrations, many of which we have developed uniquely for The Crown Estate. Our work together is ongoing.