Harrison Fraser

Creating brands,
creating places

We are a London-based brand and design agency, specialists in the creation and management of successful brands and places across Europe.

We partner with senior management teams in the private and public sectors to help define the future of their brands and places and to unlock the commercial potential of their assets.

Disciplines

Brand strategy :

We help business leaders to define the future of their brands from the launch of new products to the revitalisation of existing brands

Brand design :

We bring brands to life through the design of visual identity, environments, print and digital communications

Brand engagement :

We help to build brand commitment amongst stakeholders to ensure they are fully informed, inspired and motivated

Brand guardianship :

We form long-term relationships with our clients to ensure that their brands continue to exceed expectations over time

Study tours :

We research and lead study tours of the latest and most interesting brands and destinations across London, the UK, Europe and around the world.

Our Team

We’re a team of brand planners, designers, account managers and copywriters. Our team is based in London and led by John Harrison and David Fraser, who have over 50 years’ experience creating and managing brands internationally.

Our Management Team

John Harrison

John has over 25 years’ experience creating and managing brands across Europe. He was previously European Chief Executive of international retail brand consultancy Fitch and CEO, Brand Experience, at Enterprise IG, now The Brand Union.

John is a frequent speaker on emerging consumer lifestyle trends and their implications for brands and places. He partners with senior management teams in the retail, leisure, sport, property and transport sectors including Halfords, Ladbrokes Coral, Wimbledon, HS2 and Manchester Airports Group.

David Fraser

David has 25 years' experience building brands internationally. Prior to H:F he was Director of Entertainment and Retail at leading retail brand consultancy Fitch and Managing Director of Brand Experience at global brand agency Enterprise IG, now The Brand Union.

David also worked client-side as a Director of property giant Heron International. An acknowledged expert in destination branding he works with developers, owners, operators & civic authorities across Europe including Lend Lease, Quintain, Disney, British Horseracing and Galeries Lafayette.